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1.
Mass communication theory:An introduction by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sage Publications, London 1994
Availability: Items available for loan: St. Joseph College of Communication Library (1)Location, call number: 302.23 McQ-M3.

2.
Mass communication theory by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sage Publications, London 1994
Availability: Items available for loan: St. Joseph College of Communication Library (1)Location, call number: 302.23 McQ-M3.

3.
McQuail's mass communication theory by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Sage Publication, New Delhi 2010
Availability: Items available for loan: St. Joseph College of Communication Library (1)Location, call number: 302.23 MCQ-M6.

4.
Audience Analysis by
Material type: Text Text
Publication details: Sage Publications 1997
Availability: Items available for reference: St. Joseph College of Communication Library: Not for loan (1)Location, call number: Reference R 302.23 McQ/A.

5.
Media Performance by
Material type: Text Text
Publication details: Sage publication 1999
Availability: Items available for reference: St. Joseph College of Communication Library: Not for loan (1)Location, call number: PHO 302.23 McQ/M.

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